Client Overview / Challenge
Poste Italiane manages a vast logistics and distribution network, with 800 directors responsible for sorting centres and daily operations.
Challenge: Managerial training was traditionally delivered onsite in Rome, requiring 60 hours of classroom sessions every two weeks. This created high travel costs, long learning cycles, and difficulty maintaining consistency across all centres.
Solution Implemented
Poste Italiane adopted zick learn to digitize and scale its managerial training program by transforming the traditional setup into:
25 micro-lessons of 2 minutes each, focused on daily habits for becoming a more effective manager.
Content created in less than one day, leveraging existing material (slides and live classroom recordings).
Direct delivery through the company Microsoft Teams, seamlessly integrated into the directors’ daily workflow.
Real-time analytics to monitor completion rates and progress.
Execution Highlights
Transformed 60 hours of classroom training into a digital path of 25 micro-lessons.
Content creation completed in under 2 working days thanks to the AI content engine.
Mobile-first access eliminated travel and downtime linked to classroom sessions in Rome.
Completion rates and engagement tracked automatically, with clear reporting for HR and top management.
Impact & Results
92% engagement rate across 800 directors.
86.8% completion rate, far above traditional classroom benchmarks.
Net Promoter Score (NPS) of 92, showing exceptional learner satisfaction.
Thousands of work hours saved by removing travel and in-person sessions.
Consistent delivery of managerial content, ensuring alignment across all centres.
Immediate impact on managerial effectiveness, with improved centre performance.
With zick learn, Poste Italiane transformed a costly, logistically complex training program into a scalable, fast, and digital model, reaching hundreds of managers “in the flow of work” with measurable impact.
